The company aims to be a centralized place for traditional and contemporary Indigenous music for the screen.
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Toronto-based production music company Bedtracks licenses the type of music heard in podcasts, movies and ads. Bedtracks' Oliver Johnson and Cree artist Nigel Irwin talk about launching a new stream of music called Storytellers — created entirely by Indigenous musicians.
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Cree musician Nigel Irwin isn't in the music business for the money — he's in it because he loves the craft.
But, when given the chance to work with samples to create an all-Indigenous library of production music, he jumped at it.
Production music is the type of music that turns up in ads, on film scores and in podcasts.
Nigel Irwin is a Cree artist who creates and remixes music for the Storytellers library. (Zoe Tennant/CBC)
Irwin is working with Toronto-based production music company Bedtracks on their new Indigenous library called Storytellers. Irwin realized it was a chance to open up a whole new market — and revenue stream —for Indigenous musicians.
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The Storytellers library aims to address the underrepresentation of Indigenous creators in music placements for movies and television – and it's seeking submissions
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